Live Training

Live Training


ALA offers a variety of live training opportunities throughout the year. From webinars, to seminars during Lightovation and Conference, to an intensive Lighting Specialist training course. Here, you can view and register for all of ALA's upcoming live training opportunities.

To redeem a voucher code:
Please create login and register for a user account. Once created please add the webinar course to your cart. Continue the full checkout method in the shopping cart. You will be asked for the: Voucher enter your code here and then finish checkout. Select None as your payment method. This will complete your purchase. The courses will then be available under your My Dashboard.

 

Upcoming Live Webinars


 

Residential Lighting Training Course

This course is currently sold out. To get on a waiting list, please mail nici@alalighting.com

Each June, ALA hosts a four-day training course covering the Residential Lighting Training Manual. At the end of the course, participants then complete the Lighting Specialist exam to earn their LS designation.

Date: June 4 - 7, 2018

Registration cost: $525

Location:
Acuity Brands Lighting
1300 Wolf Road | Des Plaines, Ill. 60017
Onsite Contact: 800-817-9880
Monday through Wednesday: 9 a.m. - 5 p.m.
Thursday: 9 a.m. - 2 p.m. (exam will be taken around 11:30 a.m./12 p.m.)

Recommended Hotel:
Residence Inn by Marriott
Chicago O'Hare
7101 Chestnut Street | Rosemont, Ill. 60018
Phone: 847-375-9000
Room rate: $128/night, plus tax
Room block: American Lighting Association
Room cut-off date: May 3, 2018

Course instructor: Joe Rey-Barreau, AIA, IES

Transportation to site: Comp. shuttle to Acuity each day, to and from

Recommended airport: Chicago O'Hare 

If you would like other hotel recommendations, please call Nici Juneau at 800-605-4448, ext. 266 or email her.

Register Now

 


 

Lightovation Seminars

During LIGHTOVATION, June 20-23, ALA and DMC will host a variety of training opportunities in their recently opened 6,000-square-foot education and activity center, The SMART Center, TM 4826. Use the links below to register for the courses. Scroll down more to see full course details. 

Market -Wed 10 - Mkt - The New Rules for Business Success: Capturing Today’s Consumers as a Destination Business
John Schallert Live training seminar hosted by ALA/DMC.
Market - Wed 12 - Mkt- Connected Lighting – Lunch and Learn
Peter Romaniello, IALD Live seminar hosted by ALA/DMC.
Market - Wed 3 - Mkt-Social Media Tools Proven to Drive Store Traffic
Leslie Carothers
Market thu9 - Mkt - Advanced Lighting for Kitchen and Baths
Karyn Judd Reilly, CKD, NCIDQ Live seminar hosted by ALA/DMC
Market Thu11 - Mkt- Rewriting the Rules on Kitchen Lighting
Doug Walter Live seminar hosted by ALA/DMC.
Market Thu2 - Mkt - Designing Lighting Aesthetics for the Kitchen and Bathroom
Patricia Davis Brown, CKBD Live seminar hosted by ALA/DMC.
Market Thur 4 - Mkt - How to Elevate Your Designs with Thoughtful Lighting
Tammy Mackay, AKBD | Interior Designer, Design Eye Live seminar hosted by ALA/DMC.
Market Fri 11 - Mkt- An Introduction to the New ALA/IES Residential Lighting Standard
Terry McGowan Live training session hosted by ALA/DMC.

Wednesday, June 20
The New Rules for Business Success: Capturing Today’s Consumers as a Destination Business
Instructor: Jon Schallert | President, The Schallert Group, Inc.
Time: 10 – 11 a.m.
About this seminar:
With an emphasis on practical, affordable and actionable strategies, Schallert will explain how to make any business a consumer magnet, regardless of location. During this seminar, attendees will learn:
     - How to identify, target and attract the most profitable customers
     - How to build loyalty while maintaining profit margins, even when competitors are discounting prices
     - How to capitalize on free publicity opportunities
     - How to make the unique qualities of a business immediately obvious to prospects, whether in marketing, the physical store location, on online

Connected Lighting – Lunch and Learn
Instructor: Peter Romaniello, IALD | Owner, Conceptual Lighting, LLC
Time: 12 – 1 p.m.
About this seminar:
Connected Lighting has become one of the more popular industry buzz words since society has shifted to an overall connected lifestyle. This can mean different things to different clients/customers. During this seminar, Romaniello will discuss lighting professional’s role as a guide to the right solution that will meet customers’ needs. The seminar will address:
     - How to identify a client’s needs and expectations
     - The difference between a simple solution, like an Alexa enabled device, and a full-blown control system
     - Who is in charge of setting up/programming devices after they are sold
     - Whether a showroom/office is set up to address issues after sale
     - Some of the current technologies that are available, and whether there is a direct correlation between cost and quality

Social Media Tools Proven to Drive Store Traffic
Instructor: Leslie Carothers | CEO, The Kaleidoscope Partnership; Co-founder, Savour Partnership
Time: 3 p.m.
About this seminar:
Using tried-and-true, results-driven methods that maximize the effectiveness of each platform to increase traffic and sales, Carothers will explain where businesses’ social media and digital efforts should be centered in order to achieve their goals. This seminar will cover:
     - Where social media and digital efforts should be centered in order to achieve goals
     - Top tips for maximizing effectiveness of Facebook video ads to bring in more foot traffic
     - How Pinterest and blogs can send more visitors to a website
     - Optimizing SEO standing in mobile search results with top tips to increase visitbility on Google Maps
     - How to prioritize efforts on assets owned (website, blog, email lists) and assets not owned (content on social media platforms) to leverage the full potential of both

Thursday, June 21
Advanced Lighting for Kitchens & Baths
Instructor: Karyn Judd Reilly, CKD, NCIDQ | Designer and Educator, Lights My Soul
Time: 9 – 10 a.m.
Sponsored by: NKBA and KBIS (NKBA 0.1 CEU)
About this seminar:
For those already familiar with basic lighting concepts and terminology, this mid-level course will delve deeper for a more thorough understanding. Different lighting scenarios will be explored to enable attendees to create cohesive lighting plans. Attendees will learn about:
     - The importance of object reflectance
     - How to comprehend photometric data provided by lighting manufacturers
     - Understanding lighting calculations that include adjustments for aging in place

Rewriting the Rules on Kitchen Lighting
Instructor: Doug Walter | Owner, Doug Walter Architects
Time: 11 a.m. – 12 p.m.
Sponsored by: NKBA and KBIS (NKBA 0.1 CEU)
About this seminar:
Kitchens are notoriously poorly lit, but designers and lighting experts rarely agree which lamps work best in which fixtures and where those fixtures should be places. Using client kitchens under remodel as a “test lab,” Walter experimented with different types of fixtures, lamps and layouts, then hand a lighting engineer model the lighting layout on a computer, adjusting the layout and beam spreads to achieve target light levels. 

Designing Lighting Aesthetics for the Kitchen and Bathroom
Instructor: Patricia Davis Brown, CKBD | Owner, Patricia Davis Brown Design, LLC
Time: 2 – 3 p.m.
Sponsored by: NKBA and KBIS (NKBA 0.1 CEU)
About this seminar:
During this seminar, Davis Brown will explain why a layered lighting design is important to these rooms and how to achieve one. Attendees will also learn:
     - How to choose the right lamps for the right effect
     - How color temperature and rendering affect the appearance of the materials selected
     - How to ensure lighting hits surfaces correctly to avoid shallows and scallops on the face of cabinetry

How to Elevate Your Designs with Thoughtful Lighting
Instructor: Tammy Mackay, AKBD | Interior Designer, Design Eye
Time: 4 – 5 p.m.
Sponsored by: NKBA and KBIS (NKBA 0.1 CEU)
About this seminar:
Understanding the basic types of lighting and how to apply them is critical for designing outstanding interiors. This session will cover:
     - Fundamental terminology and the features and benefits of various light sources
     - The importance of a complete specification to get lighting from concept to reality and ensure success

Friday, June 22
An Introduction to the New ALA/IES Residential Lighting Standard
Instructor: Terry McGowan, FIES | Director of Engineering and Technology, ALA
Time: 11 a.m. – 12 p.m.
About this seminar:
The session will introduce the new ALA/IES Residential Lighting Standard for Interior and Exterior Residential Environments.

 


 

ALA Conference Seminars

 

The ALA Conference is hosted annually and features a variety of in-person education and training opportunities. This year's conference will be hosted in Asheville, N.C., Sept. 24-26. Stay tuned for a full list of seminars and training opportunities at the year's event. In the meantime, members can register here.